Lady Gaga

2025 - 2 - 3

Abracadabra: Lady Gaga’s Magical Return to the Music Scene!

Abracadabra - Grammy Awards - Lady Gaga - Mastercard partnership - music videos - transgender advocacy

Lady Gaga’s latest hit, "Abracadabra," takes the Grammys by storm with a powerful message and sizzling choreography! 🎤✨

Lady Gaga is back and she’s making waves with her new single, "Abracadabra," which she debuted during the 2025 Grammy Awards. With an electrifying energy that has captivated fans and pop culture enthusiasts alike, Gaga didn’t just unveil a song; she delivered an experience filled with dazzling choreography and a compelling message. With a flair that can only be described as quintessentially Gaga, the music video premiered as a surprise commercial during the awards, catching everyone off guard and sending her latest anthem straight into the top 10 charts, marking yet another achievement for the iconic artist.

But that's not all—Gaga took this golden opportunity to send a powerful message of solidarity to the transgender community. As she accepted the award for Best Pop Duo/Group Performance alongside Bruno Mars, her emotional speech affirmed that "trans people are not invisible". This poignant message resonated deeply, especially given the ongoing discussions about transgender rights and representation. Gaga has long been an advocate for marginalized communities, and her words at the Grammys highlighted her unwavering support, amplifying the voices that need to be heard most.

Speaking about the song's meaning, Gaga explained that "Abracadabra" encompasses themes of resilience and empowerment. The lyrics invite listeners to embrace their authenticity, encouraging everyone to dance through the trials of life—quite literally! Following the release, Mastercard is inviting loyal Little Monsters to join in the fun by offering them the chance to star in the new music video. This bond between a financial institution and a pop icon is a must-see as it captures the essence of creativity and community in modern music culture.

With the captivating visuals of "Abracadabra," fans can expect to see Gaga flaunting stunning archival Givenchy pieces, showcasing her love for fashion as much as her artistry. As the new track continues to dominate the charts and dance floors alike, it’s safe to say that Gaga has cast her spell once again, enchanting us all with not just her songs, but her words of wisdom and advocacy for change in the world.

Did you know that Lady Gaga has won a total of 12 Grammy Awards throughout her career? She’s not only recognized for her musical talents but also for her contributions to activism. Furthermore, "Abracadabra" marks her continued evolution as an artist, merging infectious dance beats with meaningful lyrics that encourage listeners to embrace their deeper selves. With a message that transcends the dance floor, Gaga proves that magic isn’t just in her song title; it’s alive in her impact on music and culture.

Home | Mastercard Newsroom (Mastercard)

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