International Rugby Experience

2024 - 10 - 25

Why Limerick's International Rugby Experience Kicked Off, then Blew a Whistle!

Catherine Martin - Civic Responsibility - International Rugby Experience - JP McManus Foundation - Limerick - Local Economy - Rugby - Tourism

Limerick's International Rugby Experience closes its doors just a year after an award-winning debut! 🏉 Shocked? You should be!

The rugby fans in Limerick are understandably buzzing with headlines this week as news broke about the shocking closure of the International Rugby Experience (IRE), a €30 million marvel that threw open its doors just last year. This interactive exhibition, hailed for its immersive story-telling of the sport, quickly became a beloved destination for locals and tourists alike, drawing in around 60,000 visitors and injecting an estimated €8 million into the economy. Sadly, despite its initial success, IRE has now officially announced it will be closing its doors due to a complicated turn of events surrounding its ownership and local council plans.

The root of the problem traces back to the JP McManus Foundation, which funded this ambitious project intending to turn it over to the local council for civic use. However, the efforts hit a snag when plans fell through, resulting in the museum's premature end. Mayor John Moran has expressed deep disappointment over the closure, and calls to have Minister Catherine Martin step in are echoing throughout the Limerick community, asking for a miracle to save what many see as a cultural treasure.

While the closure leaves a hollow feeling for rugby enthusiasts and the community, there’s much to be said about what the IRE has achieved in its fleeting life. For one year, it celebrated the passion for rugby that permeates Irish culture, and it proved that even the shortest stories can be full of adventure. It’s a reminder of how significantly sporting events and attractions can bolster local economies but also how fragile these institutions can be when political and financial backing wavers.

As Mayor Moran and Cllr Sheehan rally to find a solution, it raises questions about the future of similar attractions throughout the country. Could it be that Limerick’s International Rugby Experience has not only local implications but also lessons for future cultural endeavors across Ireland? After all, much like rugby itself, the long game is never over until the final whistle is blown!

Did you know that the Rugby World Cup is one of the most-watched global sports events, attracting millions of fans each tournament? In addition, Ireland is known for producing some of the best rugby players in the world, with legends like Brian O'Driscoll and Paul O'Connell leaving an indelible mark in rugby history. If Limerick’s International Rugby Experience wasn’t able to stick around to highlight this heritage, we can at least continue sharing the stories of the greats who have donned the green jersey!

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Image courtesy of "The Labour Party"

Minister Martin must intervene in Limerick's International Rugby ... (The Labour Party)

Minister Catherine Martin to intervene following news of the closure of Limerick's International Rugby Experience. Cllr Sheehan said:.

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Image courtesy of "Sport for Business"

International Rugby Experience announces Shock Closure - Sport ... (Sport for Business)

The €30 million development has won multiple awards, seen 60,000 visitors through the doors, delivered an estimated €8 million bump in economic value to the ...

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Image courtesy of "Newstalk"

Why is Limerick's International Rugby Experience closing? (Newstalk)

The museum, which was built by the JP McManus Foundation, cost €30 million and was due to be given to the local council, but this plan has now fallen through.

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Image courtesy of "ittn.ie"

Limerick's International Rugby Experience Attraction to Close 1 Year ... (ittn.ie)

International Rugby Experience (IRE) – the Limerick-based interactive rugby exhibition – has announced its closure, just a year after opening.

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Image courtesy of "EVOKE"

JP McManus' business closes its doors after just one year (EVOKE)

IRE said the gift offer, as well as a €1.2million donation, was made in October 2023 with the building 'free to be used for any civic purpose' by the council ...

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Image courtesy of "Limerick Post"

Limerick Mayor speaks out on shock closure of €30million ... (Limerick Post)

LIMERICK Mayor John Moran has spoken out after the controversial announcement of the closure of the International Rugby Experience.

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Image courtesy of "Irish Examiner"

International Rugby Experience unable to turn a profit, sources say (Irish Examiner)

The experience, which has been operational for just under 18 months, delivered an announcement on Thursday that it will close in December with the loss of ...

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Image courtesy of "Limerick Post"

Limerick has its say on the closure of the International Rugby ... (Limerick Post)

As announced in April of this year, the IRE was to be gifted to Limerick City and County Council and the people of Limerick, however a statement from the ...

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Image courtesy of "Independent.ie"

Limerick faces multi-million euro bill to keep JP McManus rugby ... (Independent.ie)

Limerick City and County Council has been told it would have to pay up to €2m over the next three years to keep JP McManus's International Rugby Experience ...

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