FIFA World Cup Qatar 2022™

PRNewswire/ -- vivo, as the Official Smartphone and the only Official Sponsor of the FIFA World Cup Qatar 2022™ in the smartphone industry, ...

vivo believes sponsorship of sports events and activities strengthens vivo's footprint across the globe in line with its "More Local, More Global" strategy. "Leveraging social media channels to break down barriers, the FIFA World Cup Qatar 2022™ campaigns were a huge hit with football fans of all races and genders. "As the Official Smartphone of the FIFA World Cup Qatar 2022™, we are proud of the important role we played in the success of this historic sporting event. The first wave of #vivoGiveItAShot gave the 10 most creative participants the chance to win a vivo phone and a football. DJ Khaled Mamdouh and DJ Cosmicat—two well-known DJs from the Middle East—performed to thousands of football fans over four different days during the FIFA World Cup Qatar 2022™. During a difficult year when people have faced challenges across the world, vivo's partnership with FIFA helped to transcend boundaries and bring people together to share happiness and build connections.