Ticketmaster

2022 - 8 - 25

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Image courtesy of "The Scotsman"

Ticketmaster dynamic pricing: What is dynamic pricing - how does it ... (The Scotsman)

Ticketmaster's “dynamic pricing” model has been lambasted by many fans with ticket prices fluctuating based on demand – with their official site explaining ...

Ticket prices subject to dynamic prices will spike when tickets initially go on sale - and be more likely to return to initial price when other fans have bought tickets. But what is dynamic pricing? Dynamic pricing increases when tickets are in demand - so in order to avoid the price increase, fans may need to wait until the clamour for tickets dies down.

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Image courtesy of "Buzz.ie"

Ticketmaster's dynamic pricing model and how it works (Buzz.ie)

Many concert-goers have blasted the sellers model of fluctuating prices.

[READ NEXT - U2 tipped to play Croke Park in 2023 six years after 30th anniversary tour date](https://www.buzz.ie/music/u2-croke-park-gig-2023-27638382) [READ NEXT - Pillow Queens: "We're just writing about fancying people at the end of the day"](https://www.buzz.ie/music/pillow-queens-all-together-now-27493434) "The biggest factor that drives pricing is supply and demand. [Paolo Nutini ](https://www.buzz.ie/news/irish-news/paolo-nutini-cork-dublin-belfast-27743085)ticket, goes up - then the price goes up along with it. Unfortunately, as demand goes up so too does the price. [Ticketmaster](https://www.ticketmaster.ie/), however. Ticketmaster has been lambasted as of late for its ticket pricing strategy, dynamic pricing.

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