Bank of Ireland

2022 - 5 - 9

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Image courtesy of "RTE.ie"

Bank of Ireland's 'Big Move' to help those moving banks (RTE.ie)

Bank of Ireland is investing over €2m in a consumer awareness campaign to support consumers who are moving banks over the coming months.

Bank of Ireland has moved swiftly to put a range of supports in place for consumers and our "Big Move" campaign will now guide people towards those supports," he added. Up to one million current and deposit account customers are looking for new banks ahead of the departure of Ulster Bank and KBC Bank Ireland from the Irish market. Bank of Ireland is investing over €2m in a consumer awareness campaign to support consumers who are moving banks over the coming months.

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Image courtesy of "Finextra"

Bank of Ireland invests €2 million into awareness campaign for ... (Finextra)

This week, the 'Big Move' campaign will feature on TV, radio, print, outdoor, digital and social media, directing account movers to a range of useful ...

Bank of Ireland has moved swiftly to put a range of supports in place for consumers and our ‘Big Move’ campaign will now guide people towards those supports.” In 2022, Bank of Ireland has doubled the number of personal current accounts compared to the same period last year. “Ireland has never seen this level of account switching, which is a major logistical issue for consumers as well as banks, utility companies, Government Departments, and the wider business community.

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