Beauty buffs are sounding the alarm on Olaplex No. 3 for its potentially harmful fragrance additive lilial, but some say it's a nonissue.
Moreover, the ingredient has been on the EU’s restriction list for a number of years, though only now is the ban taking effect. “In this moment, Olaplex, it’s lilial free.” “Cosmetic experts at The Cosmetic Regulator have clarified that lilial is usually present in formulations at a concentration of 0.1 per cent or less and ‘is not enough to directly impact fertility’,” they added. “In September 2020, the EU regulatory authority announced their intent to Butylphenyl methylpropional commonly referred to as ‘lillial’ phased out by March of 2022. We decided to take it out globally,” she concluded. It was first revealed when health officials in the European Union, as well as the United Kingdom, announced a ban on one ingredient found within Olaplex product, its No. 3 Hair Perfector mask, pointing to research that shows lilial could lead to infertility.
The popular hair care product Olaplex has been making headlines after a ban was put in place by the EU regulatory authority focused on the ingredient called ...
The original safety study on lilial was published back in 2019 and March 2022 is the deadline for products to remove this ingredient in the European Union. Olaplex says the ingredient was just used in their product as a fragrance, and it has since been removed. The popular hair care product Olaplex has been making headlines after a ban was put in place by the EU regulatory authority focused on the ingredient called lilial which has been linked to infertility, miscarriages and disruptions in fetal development.
The brand's popular No. 3. treatment is being tweaked to allay concerns about a link to possible fertility dangers — but experts caution there's no need for ...
According to the Cosmetic, Toiletry & Perfumery Association (CTPA), 'Consumers who have bought cosmetic and personal care products that contain lilial can be reassured that these products are still safe to use. "This ingredient has been used in cosmetics and other household and personal care products for many years. Also, users shouldn't notice much of a difference with the re-vamped formula, the brand assures. "In September 2020, the EU regulatory authority announced their intent to phase out butylphenyl methylpropional commonly referred to as 'lilial' by March of 2022. The product in question is Olaplex No. 3 Hair Perfector, an at-home bond repairing treatment best known for helping to rehab dry, tattered strands post-bleaching. At Olaplex, lilial was previously used in small amounts as a fragrance in No. 3 Hair Perfector. It is not an active or functional ingredient.
Under new EU legislation, an ingredient named butylphenyl methylpropional, which is also known as lilial, has been banned from being included in products, and ...
While lilial was previously used as a fragrance in the Olaplex No.3 Hair Perfector, it was never an active or functional ingredient" their PR team also added. "Olaplex No.3 Hair Perfector is not being banned. It is arguably the most popular product of the Olaplex range, which began in professional salons, so the fact that it may have to be reformulated caused fans of the product to panic that it may be taken off the shelves altogether.
In response to restrictions on lilial, an ingredient that may cause infertility, Olaplex announced changes to the formulation of its No. 3 Hair Perfector in ...
A year later, the European Commission classified lilial as "reprotoxic," which means that the ingredient has potential risks to fertility and fetuses. The European Commission Scientific Committee on Consumer Safety has been monitoring lilial for years as research around its safety continues to develop. Lilial is a synthetic scent ingredient that mimics the aroma of lily of the valley.
Di Foggia MD, et al. (2021). · Fragrances in cosmetics. (2022). · Opinion on the safety of Butylphenyl methylpropional (p-BMHCA) in cosmetic products. (2019).
So as of March 1st, products that contain either ingredient have to be off the shelves. Olaplex is playing strong defense, saying they’ve already removed the ingredient ahead of the EU ban. We reached out to Olaplex for comment, but haven’t heard back from them on the question. It’s also a problem if you use multiple products that contain it. Instead, we’re looking at butylphenyl methylpropional (aka lilial), which is a fragrance added to cosmetic products for its floral scent. (Even though there isn’t a ton of research on this ingredient ATM).
Originally a salon-only treatment, Olaplex now sells at-home products such as a bonding oil, shampoo, and conditioner. One of its most popular at-home products ...
Kay, who regularly posts about beauty and hair products on TikTok, shared a video on Sunday that says, "When you find out Olaplex is going to be banned in the EU UK next month." If you have questions or concerns about specific products you use, Dr. Greves suggests asking your ob-gyn about them: "They should be able to offer up personalized guidance." According to the Cosmetic, Toiletry & Perfumery Association (CTPA), 'Consumers who have bought cosmetic and personal care products that contain lilial can be reassured that these products are still safe to use. However the brand's stance is that the old formulation is still safe to use. But Christine Greves, M.D., an ob-gyn at the Winnie Palmer Hospital for Women and Babies in Orlando, points out that fertility is complicated. "Alterations in reproductive organs and hormones can lead to fertility issues," says Zorimar Rivera-Núñez, Ph.D., an assistant professor at the Rutgers School of Public Health. But, "these data come from animal models and we should use caution when extrapolating these results to humans," she adds. While this phase out is limited to the EU, out of an abundance of caution, Olaplex proactively removed lillial from our No.3 Hair Perfector globally. "Cosmetic experts at The Cosmetic Regulator have clarified that lilial is usually present in formulations at a concentration of 0.1 per cent or less and 'is not enough to directly impact fertility,'" the brand wrote in its statement to Shape. "Olaplex previously used 0.0119% as a fragrance and as an inactive and non-functional ingredient in OLAPLEX No. 3 rinse out product. Rumors making the rounds on TikTok claim that Olaplex No.3 Hair Perfector is about to be banned in the U.K. and European Union over fertility concerns. The issue, according to TikTokkers, is an ingredient called butylphenyl methylpropional or lilial. The ingredient has in fact been banned for use in cosmetics in the European Union from this month forward, but Olaplex has already phased out the ingredient in advance of the deadline. Originally a salon-only treatment, Olaplex now sells at-home products such as a bonding oil, shampoo, and conditioner.